Questions are  tricky to prepare for, as you don’t know exactly what you will be asked. Investors hear countless pitches a day, so it's important to … To discuss how you can improve your next investor question session, please call Louise Angus on 020 7018 0922 or email Client Services Director How to Answer Investors’ Toughest Questions, Join Our Newsletter To Receive Our Latest Articles And Events, 6 Ways To Increase Your Odds of Landing Venture Capital, Startup Fundraising: What Investors Want to See. They feel the need to answer each question correctly in order to pass. UpCounsel accepts only the top 5 percent of lawyers to its site. Answer #2: That is really dependent on your own investing objective. If you can’t explain how you are going to acquire customers for less than what you sell them on average, at a fundamental level, you have failed to explain your business.”, —Patrick Curtis | Chief Monkey and Founder,, “There are many entrepreneurs with amazing ideas. 0845 676 9766, © Benjamin Ball Associates Ltd 2009-2020 | Site Map | Privacy Policy Answer #1: If you are an income investor, you can consider building up your portfolio in either passive ETFs, strong and stable dividend stocks and also REITs. But weighing expected return and expected risk is subjective. Is your company ready to embark on its next round of financing? Addison House Do you have more questions on pitching or handling due diligence? Every entrepreneur should be prepared to answer these six questions in an investor pitch meeting. Instead, like a teacher, you want to enlighten the investor and perhaps help them see the world the way you see it. Investors have more opportunities than... Read More, Your leadership talks need to be persuasive As a leader, every talk or presentation you give is an exercise in persuasion.... Read More, A well-crafted private equity pitch book can make the difference between securing a first meeting with investors and getting a... Read More. What is it about your offering, your approach, your technology and your team that makes your company able to achieve and execute on this opportunity? If you learn our approach of Question Triage (a technique for classifying questions up front) you can spot these a mile off. What experience do you have? It may sound stupid to you, but every investor question is aimed at unearthing something. If you need help with questions to ask investors, you can post your legal need on UpCounsel's marketplace. The more it feels like a conversation rather then a quiz, the more likely you’ll be successful. Many leaders are nervous of public speaking. You could ask probing questions, such as: For more hypothetical questions you could explore what they believe: “And what do you think?”. As an active angel investor, former angel group leader, and the co-founder of MergeLane, an accelerator and fund for high-growth startups with at least one woman in leadership, I’ve heard thousands of investors ask tens of thousands of questions.I’ve also learned that startups’ answers to these questions can be far more insightful than a rehearsed pitch. Too many people treat tough investor questions as an exam. Similar to the wage-related activities just they are not conducted by in-house personnel. They should. By Peter Leeds . An investor who buys a bond loans money to the corporation or government for a set time at a fixed interest rate. When you pitch a startup to angel investors, you want to get questions.If you don’t get questions then your pitch fell flat and nobody is interested. But if your weaker answers are to the most common investor questions, you’ve got a problem. ”, —Benish Shah | Co-Founder/CEO, Vicaire Ny, “The most difficult thing to explain to an investor is your plan to grow. ”, “VCs will ask, “Why won’t a huge corporation build something like this and use their existing customer base and capital to capture market share?” The best way to defend against this is to have technology and intellectual capital that the company will want to acquire, rather than destroy. This website uses cookies. The investors will pay particular attention to the answers to these questions: What key intellectual property does the company have (patents, patents … You're bombarded with challenging questions from investors, worn out by long days, and struggling to... Read More, Investment decision-making is not totally rational. But how important? – Alternative Investment Awards, Benjamin Ball Associates Ltd Originally published in Upstart Business Journal. Avoid asking personal questions of the interviewer and avoid asking questions pertaining to politics, religion and the like. ”. Lawyers on UpCounsel come from law schools such as Harvard Law and Yale Law and average 14 years of legal experience, including work with or on behalf of companies like Google, Menlo Ventures, and Airbnb. Prep by picturing your future: What staffing or product creation will help you have the business you want to have?”, —Brian Moran | Founder/ Director of Online Sales, Get 10,000 Fans, “The best way to handle that question is by not approaching VCs until you have achieved traction. Congratulations! Your readers have... Read More, When an investor questions how you calculated your Private Equity fund's performance, how do you react? If an investor asks... Read More, How do you choose a public speaking coach? For example, we run extensive investor Q&A session to build skills and increase confidence. If you are not sure, you may need to clarify their question before answering. If you are a child of the ‘70s you may remember the TV series Columbo. And do you want... Read More, How to tell a great business story Leaders use storytelling so that audiences listen, remember and act on what they... Read More, How do you make your investment pitch more memorable? Practice 28 Investors Bank Interview Questions with professional interview answer examples with advice on how to answer each question. Ask us in the comments section below or contact Early Growth Financial Services for a free 30-minute financial consultation. “The classic VC role is that of an interrogator, trying to break you for a key secret. After all, you want to be seen at your peak when meeting investors. We specialise in transforming financial and leadership communications. Not a good thing. Then you can use proven techniques to get yourself back to safe ground and onto a topic that you can talk about with confidence. Find out more about how to manage cookies. Your job is to inform, educate and perhaps even entertain. Most investors are looking for management teams that listen to them and want to learn. Your answer to this question can make or mar your chances of getting an investor’s check. On the one hand, you need to be realistic, but on the other hand, you do not want to undervalue your company, as the VC may think something is wrong. N.B. That means each investor will assess you differently. We're not making any offers to sell any securities. Before you invest in any penny stock, call the investor relations contact at the company. Having prepared management teams for fundraising for over 10 years, we recently polled our team of expert advisors and identified the core elements of a successful investor. You can start by sharing some of your personal interests and experiences that don't relate directly to work, such as a favorite hobby or a brief account of where you grew up, your education, and what motivates you. Those who respond with one of the wrong answers, such as “I want to pay myself a salary,” usually go home empty-handed. Frequently, people feel pressured to finish quickly, especially if time is short. It's a real challenge these days. Call us today, Best for Financial Presentation Training Instead, think of yourself as a teacher. Use stories, examples and illustrations to bring your business to life when answering investor questions. As we said before, your meeting is not an exam. The Bond Pays Interest Semi-annually. We’d be happy to discuss ways we can help you. This presentation, again, is for educational and instructional purposes only. Angel investors, in particular are likely to leave it up to the company as the more sophisticated party. See if you can answer the following questions: What’s your story? OX7 6XG Lots of people pitch the idea before the finances. There are some investor questions you cannot answer. ”, “VCs want to invest in founders who are dedicated to “hitting a home run.” If you’re satisfied with building a small company, that’s a big red flag for VCs. —Peter Minton | Founder & President, Minton Law Group, P.C. And people have their own style – from super soft to nail hard. Reply in a timely manner (less than one week) to the investor’s follow-up requests or questions that you could not answer at that time. The best way to tackle it: Tell them the truth, “We looked at our key competitors and that company did not meet the criteria. Our lesson: Know your landscape and learn from prior failures and success. (2001). All our coaching is currently via Zoom. At SuperReturn Emerging Markets in Amsterdam, experienced LPs... Read More, A great elevator pitch is an essential part of your toolkit Last month I chaired the Quickfire Showcase at Berlin’s... Read More, You must prepare for media interviews The excruciating Newsnight interview with Treasury Minister Chloe Smith this summer is one example of... Read More, These days, we are writing more than ever. If you don’t directly answer potential customers’ and investors’ questions, you’ll lose credibility, and they’ll lose interest in what you’re selling or building. Have the mind-set of a teacher. Those directly involved, supporting or supervising in the research. Like in most negotiations, if you have several interested parties, they may bid against each other, which will allow you to obtain the best terms for you and your company.”, —Doug Bend | Founder/Small Business & Startup Attorney, Bend Law Group, PC, “The best way to tackle this question is to show reasonable estimates for customer acquisition, using well-researched numbers and reasonable conversion rates. If you have a less-than-stellar answer to a question that gets asked once or twice, it’s not a big deal. – Wealth & Money Management Awards, Best for Investor Presentation Coaching Before you walk into an investor meeting or on stage to present your startup, you need to know the answers to these questions. One powerful piece of advice is Show, Don’t Tell. And as you listen, you will learn something. If you’d like to improve your handing of tough investor questions, please give us a call. For the company, this is an opportunity to maximize the value of the investment, but they must also be wary of getting off on the wrong foot with the investor by being overly aggressive or appearing uninformed. They want to know how you’ll outdo everything you’ve already done. But the question forced us to examine our predecessors who had tried and failed to learn what landmines to avoid. A good answer is to mention how much you have been able to pull together from your personal savings, family and friends, and other sources. Without clarification you may be answering the question you want asked, rather than the question they want answered. The bumbling detective always finished his interview with a suspect and, as he walked away, would say “Just, one more thing….’  With that one line he caught the suspect off guard and got the information he needed. successful fundraising and management teams prepare. 7. An employer will have developed an impression of you from your CV and cover letter. Use your answers to reinforce, restate, or reframe your messages. Some questions will get asked over and over. You do not want to score points with your answers. Money 5 Questions You Absolutely Must Answer When You Pitch to Investors Investors care about your idea and your vision, but they need to know more in order to invest. Never miss this opportunity to reinforce your important messages while also showing that you have listened to what the other person has said. This rate is determined by a number of factors, like what’s going on in the economy and how risky it is to be lending to the company or government. Question: Use The Following Information To Answer Questions 1 Through 4: Assume An Investor With A 5 Year Investment Horizon Is Considering Purchasing A 7 Year Maturity, 6% Coupon Bond Selling At Par ($100). Some... Read More, A great investor pitch book is at the heart of successful fundraising. Know your weaknesses better than your strengths. When selecting a public speaking coach or presentation trainer, you want to work... Read More, How To Use Powerful Language For Leadership Communications   Great leaders use Power Language. What is your track record? From presenting regular financial statements to understanding your cash burn rate, discover ways to answer the biggest questions your investors will ask. And does is really... Read More, How can you be seen as a top 1% fund by investors? You use it to capture the essence of... Read More, Better Body Language We all know that body language is important in business. For example, if you are applying for a job As Investor Relations where accuracy is an important issue, … Try to answer questions about yourself without giving too much, or too little, personal information. Generally can not include machinery and equipment. Venture capital should be looked at as an accelerator for existing success, not as a runway extender to get it right.”, “Many investors will know going into a deal whether they want preferred stock or a convertible note. When you put your talk or presentation together, how do you decide what... Read More, What do LPs want from private equity funds at first investor meetings? Either way, VCs want to invest in founders who are focused on a disruptive, game-changing product/idea. Samir Asking questions also can show that you are interested in the job. Cardis, J., et al. Understand investors’ motivations to win them over. So treat every question with respect, consideration and then use it as an opportunity to help the investor understand your business (and you) even better. Take notes on what the investor is focusing on and saying. To paraphrase President Kennedy – Ask not questions about why the unknowable occurs – ask what you can do to focus on the controllable. Are you using all the tools at your disposal to create and deliver persuasive... Read More, Do your public speaking skills inspire, motivate and influence others? However, if the weaker answers are given to the most typical investor questions, you have a problem. Question #2: What should be the ideal asset allocation of the different asset classes for an investor? Follow. +44 (0)20 7018 0922, Moderate a stand-out conference panel – free download, For 10 years the team at Benjamin Ball Associates have been helping executives improve their Pitches and Presentations. “BBA transformed our pitch into a compelling investment narrative. The interviewer is trying to find if your strengths match the job. If you are properly prepared for your investor meeting, then you will have key messages to get across. London Beware of treating tough investor questions like a tennis match. Fundraising presentations are hard work. The fact is, it may be a company that you don’t think is a viable competitor, so you don’t know much about it. You’ll find that working with our experts is a small investment that can deliver amazingly high returns. This will send signals that you are confident in your business idea and are ready to risk your own money on it. Louise Angus 6 Key Ways to Answer Investor Questions Entrepreneurs looking for investor funding often fail to realize that all money comes with strings. And, different investors approach questioning in different ways. Pitch the finances and how the VC will make money; if he asks you a question, then you got him to bite — now it’s all about your elevator pitch. Do you want to engage your audience? The wording of the question is going to change, yet it’s the traditional "elevator pitch" question. Folks who watch the TV show “Shark Tank” know this feeling. You have a topic you know well, and you have a student (the investor) who wants to know more. Don’t assume that you know what the investor really wants. ”, —David Ehrenberg | Chief Financial Officer, Early Growth Financial Services, “The reason why determining the valuation of your company is so difficult is because there is no right answer. You may think this question is just an artifact of good television, but let me assure you that in my experience as an angel investor, it’s a standard “make or … With this in mind, here include 7 of the more typical questions investors are going to ask: What is your business about? Depending on who you ask about the same topic, the answer is often completely different. There are three best practice techniques for preparing: For important investor events, we frequently spend many hours preparing teams with tough questions, video review and rehearsals. What the investor are looking for here is who are your mentors and advisers. We all know what drives investors – it’s getting a financial return. You may never get asked these questions, or maybe not as directly as they are asked below, but you should be prepared and have answers to these questions as well as questions like these: #1: Who believes in you and how can I get in touch with them? Even a strong 30-second summary at the end will show that you have listened. Before our first VC meetings, my team sat down and asked each other “gotcha” questions until we were all experts.”, —Neil Thanedar | CEO and Founder, LabDoor, “With proper due diligence and competitive analysis, you should be able to make a case for how you differ from other folks in the marketplace. This is a vital point to keep in mind as you consider whether funding is right for you.”, —Mitch Gordon | CEO/ Co-Founder, Go Overseas, “Anytime a VC throws out the name of a potential competitor that you don’t know or haven’t looked into, it can throw you off balance for a minute. is probably your most important question. Your answer to this question quickly helps them determine the … Posted October 14, 2019 by Anthony Isola. It adds interest and colour to... Read More, So What? Time after time, a well-rehearsed entrepreneur goes through his pitch, and everyone loves it. But it doesn’t have to be that way. 95 investor relations interview questions. Bledington And you’ll discover those patterns quickly enough and adjust your pitch accordingly. Prototypes, lab supplies, and other resources expended in the research. ESMA will prioritise the questions received according to the following criteria: Type of stakeholder: Questions received from investors’ and regulated firms’ associations, will be prioritised over questions from individual firms. +44 20 7018 0922, Benjamin Ball Associates Head Office Venture Capital: The Definitive Guide for Entrepreneurs, Investors, and Practitioners. They feel the need to answer each question correctly in order to pass. Toronto: John Wiley & Sons. Startup 10 Questions to Ask Investors (Before You Take Their Money) Asking prospective investors these questions can save you time and improve the quality of your investor group. This can also highlight what they need to hear. How can you prove that you have a truly unique value proposition? A crash course in VC deals and a good deal lawyer will make sure you maximize the former and mitigate the latter. As we’ve all heard, a number of founders have said yes to exits their VCs wanted them to say no to. Too many people treat tough investor questions as an exam.
2020 how to answer investor questions